Seesaw
30 Case Studies
A Seesaw Case Study
The customer, Catholic Ladies' College, is an independent secondary school that was struggling to differentiate itself within the competitive private school sector. To support enrolment growth, the college engaged the vendor, Seesaw, for strategic repositioning, brand identity, and digital design services.
Seesaw's solution was to let the school tell its own story through the authentic voices of its community. This involved creating unfiltered video content and a targeted campaign that spoke directly to prospective students using a custom-illustrated picture book and bespoke stationery. The vendor, Seesaw, facilitated school-wide workshops to give the community agency in the process, successfully articulating the CLC difference to help it stand apart.