Seed
67 Case Studies
A Seed Case Study
Healf, an online wellbeing marketplace, faced the challenge of cutting through a crowded market of competing health advice and products. They tasked the vendor, Seed, with bringing their flagship event, HX26, to life to connect people with trusted names in modern wellbeing.
Seed transformed 180 Studios into a three-floor immersive festival for the event. The solution featured keynote talks from 38 world-leading experts and doctors, alongside hands-on experiences like ice baths and workshops. A curated Brand Village also brought together 30 premium brands. The results were significant, with over 4,000 attendees, 270 ice baths taken, and 1,400+ litres of smoothies served, successfully bringing the future of wellbeing to life.