Case Study: Gett achieves dramatically improved new account fraud detection with SecuredTouch

Global on-demand Transportation Company Fights New Account Fraud

Gett, a global on-demand transportation company, was facing an evolving range of new account fraud, credit card fraud, and other suspicious activity that classic fraud detection tools could not catch. They turned to SecuredTouch for help, especially after initial emulator-based new account fraud gave way to more sophisticated attacks from real devices and manipulated device attributes.

SecuredTouch implemented its device intelligence and behavioral biometrics platform to identify emulators, shadow apps, device manipulation, and other fraudulent patterns in real time. The solution helped Gett block fraudulent activity before transactions were completed and increased detection of suspicious activities invisible to classic tools by more than 120 percent, including a 62 percent increase in fraud detection for emulator-based new account fraud.

Gett