Case Study: KEEN Reduces Fit-Related Support Calls with Secret Sauce Partners’ Fit Predictor

KEEN cuts size-inquiry calls by over 50% with Secret Sauce Partners

KEEN, a leading outdoor footwear retailer, sought a more scalable solution to provide personalized fit advice to its online shoppers. Previously relying on internal feedback, the company wanted to combine its insights with quantitative data to increase purchase confidence and reduce customer service inquiries. They partnered with Secret Sauce Partners and implemented its Fit Predictor solution to address this challenge.

Secret Sauce Partners' Fit Predictor used advanced AI algorithms to analyze anonymous customer behavioral data and provide highly accurate fit recommendations. This implementation yielded a significant win for KEEN, resulting in an over 50% drop in customer service call volume related to size and fit questions. This reduction allowed KEEN to redirect its Fan Services resources elsewhere while giving shoppers greater confidence in their online footwear purchases.

KEEN