Case Study: PepsiCo boosts promo engagement with SECL Group

PepsiCo launches promo websites in 3 countries with SECL Group

The customer, PepsiCo, faced the challenge of impacting sales and profit growth for its consumer products. They engaged the vendor SECL Group to develop promotional websites as part of a broader promotions strategy across a number of countries.

SECL Group developed promo websites with a custom Pepsi cap code promotion concept for marketing campaigns in three countries. Their solution helped potential customers reach the company’s products and successfully increased customer loyalty and brand awareness for PepsiCo.

PepsiCo