Case Study: TH_NK achieves highly available, relevant Sitecore search and personalization on Microsoft Azure with SearchStax

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TH_NK Relies on SearchStax To Power Highly Available and Relevant Search and Personalization for Sitecore on Microsoft Azure

TH_NK, an independent digital transformation agency and Sitecore Platinum Partner, needed a fast, highly available and relevant search and personalization service for Sitecore on Microsoft Azure to support use cases like prospect discovery, customer self-service and industry press searches. After ruling out Azure Search, TH_NK chose SearchStax’s Solr-as-a-Service for Microsoft Azure to provide a hosted Apache Solr solution with the performance, relevance and cross-region disaster recovery their clients required.

SearchStax delivered a managed, high-availability Solr cluster on Azure with cross-region DR, synchronized production and DR deployments, and ongoing managed support to ensure low latency and strong relevance for indexed content (FAQs, articles, product info, guides, etc.). The SearchStax solution met TH_NK’s functional and non-functional requirements—providing the required availability, performance and disaster recovery—allowing TH_NK to focus on delivering digital transformation while SearchStax handled Solr infrastructure.


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