Searchmetrics
19 Case Studies
A Searchmetrics Case Study
Saleduck is an online coupon and deals platform used by millions of Europeans that has expanded into multiple markets since its founding in 2010. Because a large share of its traffic comes from organic search, the company needed to understand its search visibility, benchmark against competitors and improve rankings so customers searching for brands, products or deals would find Saleduck first.
Saleduck adopted the Searchmetrics Suite, particularly the Research Cloud, to get faster, deeper and market-specific insights (including niche regions), trained staff on the platform, and worked closely with the Searchmetrics team. This approach reduced dependence on core keywords, focused efforts on high-opportunity topics, and delivered 10–50% improvements in search performance with corresponding increases in visitors and sales.
Domingo Karsten
Co-Founder & Chief Executive Officer