Searchmetrics
19 Case Studies
A Searchmetrics Case Study
Teespring is an eCommerce platform and marketplace for user-designed apparel that has shipped over 15 million products. As it transitioned from a platform for sellers into a full-service marketplace, the company prioritized growing organic search traffic — the channel they saw with the most potential — to drive more buyer visits beyond seller-directed pages.
After implementing the Searchmetrics Suite in June 2015, Teespring used Keyword Ranking, Content Optimization, Site Optimization and prioritized recommendations to pinpoint issues, test changes and communicate priorities. Within six months Desktop visibility rose 60%+, Mobile visibility 70%+, site errors dropped 96%, and the team reported measurable improvements in rankings, traffic and conversions.
Kyle Webber
Digital Marketing Manager