Case Study: an orthodontist practice in Connecticut doubles organic leads with Search Business Group SEO

Orthodontist Practice in Connecticut doubles organic leads with Search Business Group

Search Business Group partnered with an orthodontist practice in Connecticut that was struggling with its online presence. The practice faced significant challenges, including a poorly optimized website with issues in meta tags, titles, image tags, and robot.txt files. Their homepage and service pages lacked quality content and proper keyword density, and they also suffered from sitemap issues, broken links, and a lack of local search authority.

The vendor, Search Business Group, implemented a comprehensive local SEO strategy. This included extensive on-page and technical SEO optimization, the creation of high-quality original content and service pages, and the optimization of Google Business Profiles for multiple locations. The results were exceptional, with the practice achieving a 131,542% increase in impressions and a 9,116% increase in clicks in Google Search Console. Most importantly, organic leads doubled, with the practice now receiving over 100 new patient calls per month directly attributed to SEO efforts from Search Business Group.