SE Ranking
30 Case Studies
A SE Ranking Case Study
Driva, an Australian FinTech startup and online car loan platform, faced the challenge of increasing its website's discoverability in organic search to reduce its reliance on paid advertising. To achieve both its short and long-term customer acquisition goals, the company turned to vendor SE Ranking and utilized its suite of SEO tools, including Competitive Research, Keyword Research, and Rank Tracker.
By implementing a comprehensive SEO strategy powered by SE Ranking, which included competitive research, keyword clustering, and on-page optimization, Driva achieved remarkable results. Within eight months, the company saw an 800% increase in non-branded organic search clicks and a 2000% increase in impressions, making organic search its main customer acquisition channel.