Case Study: Pearson Learners achieves 209% follower growth with Sculpt LLC

Pearson Learners grows Instagram followers 209% with Sculpt LLC

Pearson Learners, an initiative by education company Pearson, faced the challenge of transforming their Instagram account into a relevant resource for college students and capturing the attention of a younger audience. They hired Sculpt to build an organic social media strategy to increase their follower count and engagement.

Sculpt implemented a strategy focused on creating useful and entertaining content for students, complemented by proactive community management and the use of "studygram" influencers. This solution resulted in a 209% increase in followers, from 3,347 to 10,336, and an 88% increase in average engagements per post. Sculpt's work provided Pearson with the organic social expertise to maintain and build upon this success.

Pearson Learners