Case Study: Christopher Montrose Coffee expands social media reach and influencer engagement with SCS Marketing & PR

Christopher Montrose Coffee reaches 2.5m people with SCS Marketing & PR

Christopher Montrose Coffee, a curator and roaster of fine specialty coffees, sought to expand its social media presence to attract new wholesale distributors and drive e-commerce sales. To meet this two-fold challenge, they enlisted SCS Marketing & PR to implement a social media and influencer marketing program.

SCS Marketing & PR employed a local, person-to-person approach, forging relationships with suppliers and influencers. They provided samples to influencers and managed the brand's channels, resulting in a highly targeted campaign. The solution connected the brand with influencers whose posts achieved a collective reach of 2.5 million, generating significant word-of-mouth chatter and increasing the use of the brand's discount codes.

Christopher Montrose Coffee