Case Study: Shopkick boosts engagement by 61% with Scrollmark Social Loyalty

Shopkick Grows Engagement by 61% with Social Loyalty

The shopping rewards app Shopkick faced the challenge of translating its social media following into meaningful engagement, as high customer acquisition costs and algorithm changes threatened organic reach. They partnered with Scrollmark to implement its Social Loyalty program to build a sustainable community.

Scrollmark's solution used smart automation to instantly recognize and reward social interactions, welcoming new members and tracking engagement milestones. This approach resulted in a 61% increase in user engagement and a 50% growth in median monthly engagements among over 1,100 active program members, creating a self-reinforcing community with sustained, organic growth for Shopkick.

Shopkick

Maria Baez

Manager, Social Media and Content