Case Study: Zero Latency VR collects 373 pieces of UGC and 116 email leads with Scrollmark

Zero Latency VR - Customer Case Study

Zero Latency VR, a free-roam virtual reality experience company, needed an automated way to capture user-generated content from Instagram Stories. Their challenge was ensuring no customer-tagged Story went unnoticed and turning these moments into marketing assets without dedicating significant time to manual monitoring. They implemented an automation solution from Scrollmark to address this.

Scrollmark's system automatically detected every Instagram Story mention, sent on-brand permission requests via direct message, and collected user contact details. This solution processed 373 Story mentions, saving an estimated 37 hours of manual work. Furthermore, it converted 31% of those mentions into leads, collecting 116 emails and generating a large volume of authentic marketing content at no additional customer acquisition cost for Zero Latency VR.

Zero Latency VR

Jeremy Bratetich

Marketing Manager