Case Study: OMR boosts inbound leads and LinkedIn reach with Scripe

How OMR’s sales & marketing team increases inbound leads and stays top of mind in sales cycles with Scripe

The customer OMR, a leading European online marketing platform, was struggling with inefficient and impersonal LinkedIn workflows. Their marketing team faced chaotic processes, low engagement, and high ad costs with no new leads, leading them to seek a scalable personal branding solution. This challenge prompted B2B Marketing Manager Juliette Agay to reach out to the vendor Scripe.

By implementing Scripe's team workspace, OMR established a strategic and measurable process for LinkedIn content. The solution enabled personalized, value-driven posting that led to a significant increase in impressions and engagement. The measurable results for OMR included over 50,000 more impressions, approximately 10 inbound leads per week, and the ability to stop all LinkedIn ads within just three months.

OMR

Juliette Agay

B2B Marketing Manager