Case Study: Adtech Global achieves reliable inbound marketing ROI with Scribe Software

Scribe Accelerates Inbound Marketing ROI with Agile, Reliable Multi-Point Connectivity between Sales and Marketing

Adtech Global, a contact center workforce optimization provider, wanted to turn its website into a reliable lead generator and eliminate manual data entry between the site, HubSpot, and Microsoft Dynamics CRM. The company’s existing integration setup was unstable, causing frequent breakages, lost connectivity, and missed or incomplete lead information that hurt sales and marketing efforts.

Scribe Software, working with LyntonWeb, implemented Scribe Online to create a stable, real-time integration between Adtech Global’s website, HubSpot, and Dynamics CRM. The result was a 75% reduction in integration errors, troubleshooting time cut from hours to minutes, automatic lead notifications for faster follow-up, and better data visibility for more effective inbound marketing and personalized sales.

Adtech Global

Haley Partus

Marketing Manager