Case Study: Township of North Dumfries achieves improved visitor engagement and increased sales with ScreenScape

Township of North Dumfries connects with visitors inside the Community Centre

The Township of North Dumfries wanted a simple way to engage visitors and communicate events, news and promotions across its new North Dumfries Community Complex. To solve this, the Township deployed ScreenScape’s plug-and-play digital signage solution, using ScreenScape Connect devices and the ScreenScape.com content management service to run three screens in the café, change-room entrance and information booth.

ScreenScape provided quick setup, training and a cloud CMS so staff could easily update playlists and run automated feeds like weather and Twitter; ScreenScape’s support also kept the system running smoothly. As a result, the Township reports better sales, stronger communication with visitors and more areas where people gather, with screens up and running quickly thanks to ScreenScape.

Township of North Dumfries

Frank Prospero

Director of Recreation