Case Study: Eileen Fisher achieves sales lift and easy in-store video deployment with ScreenScape

The retail chain uses ScreenScape to power video displays in its stores

Eileen Fisher, a leading ladies' apparel retailer, needed a way to deliver digital content where it mattered most — at the point of sale. To tell brand stories, highlight corporate citizenship and create engaging in-store experiences, Eileen Fisher rolled out ScreenScape to power video displays across its stores.

ScreenScape was implemented to run video displays in more than 100 locations, including Eileen Fisher’s own boutiques and partner department stores, delivering low capex, easy deployment and simple management. The ScreenScape rollout produced a measurable sales lift and stronger coordination with retail partners, giving store teams a straightforward tool to execute coordinated marketing at retail.

Eileen Fisher

Clarence Faison

Manager of Information Systems