Case Study: Clarkson Pump & Patio achieves rapid payback, $2K+/month in ad revenue and doubled product sales with ScreenScape

Clarkson Pump & Patio - Customer Case Study

Clarkson Pump & Patio, a pair of high-traffic neighborhood pubs in the Greater Toronto Area known as “The Pump,” struggled with a previous digital signage provider that controlled content, charged for updates, and reduced the venue’s ad revenue share. Seeking an affordable, visually appealing solution that staff could update quickly and that could generate revenue, the owner installed ScreenScape digital signage (LCD screens and media players managed via the ScreenScape platform).

ScreenScape gave the pubs easy, in-house content control and the ability to sell local ads and run timely promotions; the system paid for itself within two months and delivered measurable gains. With ScreenScape the venues averaged about $2,000/month in ad revenue (including a $2,800 first month), doubled sales of targeted beer brands, and saw up to a 4x increase for promoted in-venue specials, while enabling new cross-promotion and expansion opportunities.

Clarkson Pump & Patio

Scott Smith

Owner/Operator