Case Study: McCann achieves streamlined campaign management and faster approvals with Screendragon

McCann - Customer Case Study

McCann worked with Screendragon to solve the challenge of managing campaigns across Europe without a central system. The team relied on paper-based project tracking, email-based artwork approvals, and had no digital repository for logs or reporting.

Screendragon implemented a centralized solution to manage campaign timings and status, consolidating work streams both centrally and locally. The result was improved collaboration and accountability, streamlined approval workflows, standardized processes, less time spent searching for files and preparing reports, fewer status meetings, and faster speed to market.

McCann