Case Study: MonLeisure increases sales and cuts print costs with ScreenCloud

How MonLeisure increased sales of services and cut paper print costs using digital signage

MonLeisure, a UK leisure operator with multiple centres and buildings, wanted a better way to manage communications for its new £7.4 million Monmouth leisure facility and other sites. Using ScreenCloud digital signage, the team aimed to move away from inconsistent, print-heavy and USB-based poster updates, while also handling bilingual English and Welsh content more efficiently.

ScreenCloud provided centrally managed digital signage across seven TVs in high-footfall areas, allowing MonLeisure to tailor messages by audience, use video to promote services, and update campaigns quickly across sites. The result was faster communications, reduced paper print costs, easier bilingual compliance, and measurable uplift in sales from promotional offers such as an after-school meal deal, which drove more customers through the till.

MonLeisure

Dale Evans

Marketing Officer