Case Study: Burn Boot Camp achieves real-time remote control of member communications with ScreenCloud

How Burn Boot Camp fitness gym remotely controls communications with members using digital signage

Burn Boot Camp, a US franchise of no-equipment fitness gyms, needed a better way to manage member communications than handwritten whiteboards—especially for remote owners like Stephanie Drew, who runs the North Durham location two hours away. The challenge was to update announcements, promotions, schedules and emergency notices in real time without taking up valuable wall space; they chose ScreenCloud’s digital signage solution to centrally control messaging across their gym.

Using ScreenCloud, Burn Boot Camp installed a 65" screen in the main gym, scheduled branded playlists and apps, and remotely updated content for 200–250 viewers per day. The screen earned rave reviews from staff and members, complemented other channels, and produced measurable impact during Hurricane Florence when a ScreenCloud graphic drove 50 people to text the gym for weather updates; several other franchise partners have since adopted ScreenCloud for their locations.

Burn Boot Camp

Stephanie Drew

franchise partner and owner