Case Study: Cars.com empowers dealerships with personalized real-time data using ScreenCloud

Cars.com updates dealership metrics automatically with ScreenCloud

Cars.com, a major US online automotive marketplace, sought a new solution to help its network of dealerships increase inventory turnover and drive sales. Their challenge was to provide these dealerships with real-time, personalized performance data and market position information automatically, without the need for human intervention. To address this, they turned to vendor ScreenCloud to develop a new application for use on tablets.

ScreenCloud's Professional Services and development teams built a custom application called CarsNow. This solution pulls secure, personalized data for each dealership location from Cars.com's database and displays it with branded animations. The information updates automatically whenever the database changes. The initial version of the application has been a success for Cars.com, which is pleased with the results and is now working with ScreenCloud to add more functionality to the tool.

Cars.com