Case Study: Spring Chicken achieves smoother, faster e‑commerce and higher conversions with Screen Pages

Providing products and services to help older people and those that care for them

Spring Chicken, an Oxford-based retailer that sources products and advice to help older people and their carers, needed stronger e-commerce expertise and ongoing site management to scale its online business. To get that support it migrated its website to Screen Pages in 2014 for hosting, Magento development and structured e‑commerce support from a Gold certified Magento partner.

Screen Pages reworked site usability, navigation, customer journeys and content management, and provided training so Spring Chicken’s marketing team could control product and promotional content. As a result—per founder Anna James—the sites are running smoothly and quickly and the business is already seeing positive results, with improved engagement, marketing effectiveness and a clearer path to increased conversions under Screen Pages’ ongoing support.

Spring Chicken

Anna James

Founder