Case Study: Ecooking strengthens customer engagement and brand loyalty with Scratcher

Ecooking boosts Black Friday sales with Scratcher’s Spin-the-Wheel campaign

Ecooking, a Danish skincare brand, sought to enhance customer engagement and educate its audience about its eco-friendly products. They needed a flexible and cost-effective gamification marketing tool to replace their previous solution and chose to partner with Scratcher for its interactive campaign platform.

Scratcher provided an intuitive platform that integrated seamlessly with Ecooking's tech stack. The solution included an interactive skincare test to educate customers and a Black Friday spin-the-wheel campaign that drove sales. Scratcher's tools significantly boosted engagement, with gamified content consistently outperforming other formats in testing, and contributed to a highly successful revenue period for the brand.

Ecooking