Scout Digital
19 Case Studies
A Scout Digital Case Study
Nalgene, a manufacturer of durable water bottles and adventure gear, needed to transform its online shopping experience to boost revenue and set the company up for long-term e-commerce growth. To meet these objectives, they partnered with Scout Digital for a comprehensive suite of services including website design and development, backend ecommerce development, and paid media.
Scout Digital completely redesigned Nalgene's digital presence by streamlining the backend e-commerce platform and revamping the website for a frictionless user experience. They also implemented a performance-based digital marketing strategy featuring high-converting video content. The results were significant, including a 3-point increase in ecommerce conversion rate, an 11.9% rise in website sessions, and a 74% growth in revenue year over year.