Case Study: Swiss Football League amplifies digital reach and media management with ScorePlay

Swiss Football League Amplifies Digital Reach & Media Management with ScorePlay

The Swiss Football League (SFL) was facing significant challenges in managing its vast media library, with content bottlenecks between the league, its teams, and broadcasters hindering accessibility and searchability. To grow its brand and meet fan demand, the SFL partnered with ScorePlay to implement a custom media asset management solution.

ScorePlay provided a centralized platform that live-ingests over 400 broadcast-quality matches per season and hosts an extensive archive with over 20,000 assets. This solution, which features automated tagging, video clipping, and AI-powered search, streamlined the SFL's media workflow. The results included over 10,000 downloads in 2024, automated publishing to the league's website, and significantly improved access to content for clubs and partners, enhancing global fan engagement.

Swiss Football League

Alessio Marra

Product Owner Digital Ecosystem