Case Study: The Amundi Evian Championship optimizes live broadcast and asset workflows with ScorePlay

How the golf major uses the media asset management tool to optimise their workflows

The Amundi Evian Championship, a major women's golf tournament, required a media asset management solution to centralize, classify, and distribute photos and videos to its athletes and partners. Their challenge was to streamline this workflow to enable better storytelling, simplify collaboration with stakeholders, and quickly create short-form social media content. They turned to ScorePlay for its media asset management platform.

ScorePlay implemented a solution that automated the classification and distribution of assets. A key feature was the live broadcast ingestion via RTMP, which allowed the championship to immediately clip and use footage from the live feed for social media. The platform provided seamless access for athletes and partners through a dedicated app and portal. The results included the successful archiving of historical content, simplified partner collaboration, and the ability to measure partner screen time to demonstrate ROI, all of which helped amplify the tournament's brand value.

The Amundi Evian Championship