Case Study: Dethroning Your Inner Critic reaches 1,200 people with ScoreApp

Dethroning Your Inner Critic - Customer Case Study

Joanna Kleinman, a psychotherapist and CEO of Dethroning Your Inner Critic, was struggling to expand the global reach of her coaching business using traditional marketing methods. The challenge was to find an efficient and impactful way to share her tools for overcoming inner obstacles with a wider audience. She turned to the vendor ScoreApp to implement a lead-generating assessment.

Using a pre-made template from ScoreApp, Joanna created an Inner Critic Assessment that provides personalized, actionable reports. The solution was easy to implement and immediately generated profound results: over 1,200 people took the assessment, providing Joanna with a massive increase in global connections and highly qualified leads. This dramatically scaled her impact and allowed her to focus more on coaching clients.

Dethroning Your Inner Critic

Joanna Kleinman

Psychotherapist and CEO