SCORE Mentors Berks and Schuylkill Cty
534 Case Studies
A SCORE Mentors Berks and Schuylkill Cty Case Study
Zero to Hero Nutrition, led by owner Fiona McKiernan in Santa Maria, California, launched in 2017 after McKiernan left a healthcare leadership role and needed help turning her idea into a viable business. Her main challenge was overcoming early skepticism and using the startup period to build the right foundation for growth. SCORE Mentors Berks and Schuylkill Cty provided guidance along with financial and marketing workshops.
With support from SCORE Mentors Berks and Schuylkill Cty, McKiernan met regularly with mentors Carol Kerwin and Bob Kerwin, who helped her develop goals, strengthen her business planning, and improve her branding and marketing. The result was a healthy, growing revenue stream and a full schedule of clients, with McKiernan crediting the early process-building and SCORE’s encouragement for helping her launch successfully.
Fiona McKiernan
Owner