Case Study: Native Ground Books and Music expands into new markets with SCORE Mentors Berks and Schuylkill Cty

A SCORE Mentors Berks and Schuylkill Cty Case Study

Preview of the Native Ground Books and Music Case Study

Native Ground Books and Music - Customer Case Study

The customer, Native Ground Books and Music, was a business focused on traditional American music that needed help expanding its distribution network to grow beyond its part-time status. The owner, Wayne Erbsen, sought assistance from the vendor, SCORE Mentors Berks and Schuylkill Cty, connecting with a mentor for strategic advice.

SCORE Mentors Berks and Schuylkill Cty provided a solution by connecting Erbsen with an experienced professional in book and music manufacturing who offered valuable guidance on working with distributors. This mentorship provided the crucial insight needed to expand the business's reach. As a result, Native Ground successfully brought its products to new markets across the country and around the world, later returning to SCORE for further advice on hiring employees and implementing incentive pay and benefit plans.


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Native Ground Books and Music

Wayne Erbsen

Owner


SCORE Mentors Berks and Schuylkill Cty

534 Case Studies