Case Study: BalloFlex Fitness expands accessible fitness offerings with SCORE Mentors Berks and Schuylkill Cty

A SCORE Mentors Berks and Schuylkill Cty Case Study

Preview of the BalloFlex Fitness Case Study

BalloFlex Fitness - Customer Case Study

BalloFlex Fitness, led by owner Julie Buckeye in Akron, Ohio, launched a dance-focused fitness business after Buckeye lost her job during the financial crisis. The company’s challenge was figuring out the best financing path to grow sustainably while serving seniors, veterans, and people with disabilities through seated dance and mobility-friendly exercise classes.

SCORE Mentors Berks and Schuylkill Cty provided guidance on financing options and ongoing support as Buckeye built the business. With SCORE Mentors Berks and Schuylkill Cty’s help, BalloFlex Fitness kept reinvesting money back into the company instead of taking on investors, and by April 2017 Buckeye had nine certified instructors in Ohio, four in Texas, and one in Florida.


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BalloFlex Fitness

Julie Buckeye

Owner


SCORE Mentors Berks and Schuylkill Cty

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