Case Study: A Rustic Feeling achieves business growth and stronger marketing with SCORE Mentors Berks and Schuylkill Cty

A Rustic Feeling - Customer Case Study

A Rustic Feeling, a business selling handcrafted home decor and gifts, faced challenges managing the business and marketing side of its operations after a successful launch. Owner Mary Geitz struggled with financials, social media, and marketing, a situation compounded by a personal tragedy. She turned to the mentors at SCORE for guidance.

SCORE provided mentoring, pairing Geitz with volunteers Valerie Fallon and Betsy Post. The mentors helped her refocus on both the creative and business aspects of her company, providing strategies for marketing and facilitating valuable networking introductions. Through SCORE's support, Geitz increased her revenue, made plans to hire her first employee, and gained access to a wider business community to aid her development.

A Rustic Feeling

Mary Geitz

Owner