Case Study: US Telecom Company launches reward-based mobile advertising platform with ScienceSoft

Reward-based Mobile Advertising Platform for a US Telecom Company

US Telecom Company is a US wireless telecommunications provider serving customers who qualify for Lifeline Services in 48 states. It wanted ScienceSoft to build a multi-component reward-based mobile advertising platform that would let users earn free call time and Internet traffic by clicking ads in partner apps while also supporting product advertising and user engagement.

ScienceSoft delivered Android-based apps and a supporting backend on a very tight schedule. The solution included a customer app store with partner apps, lock screen advertising, a mobile service and rewards app, and a data management and analytics platform to track user behavior, app installs, and traffic usage. The Client’s CTO was satisfied with the results and asked ScienceSoft specialists to help prepare materials to present the platform to the company board and future customers.