Case Study: Michigan School District boosts enrollment visibility with SchoolMint

Targeted Enrollment Marketing With SchoolFinder Visibility

A Michigan School District partnered with SchoolMint to support enrollment in a competitive environment. The district wanted to maintain enrollment, improve school visibility, and give families a clearer way to explore school options and make enrollment choices. The work focused on a few priority schools, including one school seeking higher enrollment and another needing reputation support.

SchoolMint provided digital ads, SchoolFinder, and marketing services to align outreach with enrollment goals and improve family-facing discovery. The effort targeted 2 priority schools, and the case study reports 1,200 students enrolled in those two schools. SchoolFinder also helped families research school options online.