Case Study: Midwest Charter School sustains enrollment inquiries with SchoolMint Meta advertising

Digital Ads That Sustain Enrollment Demand Over Time

Midwest Charter School partnered with SchoolMint to use Meta advertising to sustain enrollment demand and generate inquiries. The school needed a repeatable way to drive leads through digital advertising while clearly understanding which messaging and campaigns were working over time.

SchoolMint ran Meta campaigns with monthly performance reporting and creative testing to track impressions, clicks, and lead volume. The effort delivered 2 leads in December, matching November inquiry volume, while spend increased impressions by 200% and clicks by 143%, supporting 255 students enrolled annually.