Case Study: Kimmins celebrates 100 years and boosts awareness with Schifino Lee Advertising

Kimmins celebrates 100 years with Schifino Lee Advertising, boosting website traffic and job applications

Kimmins, a Tampa Bay civil construction and demolition firm, sought to celebrate its 100-year anniversary by raising awareness of its history, community role, and core values, as well as promoting its talent recruitment. To address this challenge, they engaged Schifino Lee Advertising to develop a comprehensive campaign.

Schifino Lee created a yearlong centennial campaign that included new advertising, branding, digital content, and social media. The solution successfully drove significant traffic to Kimmins' website, increased social media engagement, raised awareness of its values through articles and blog posts, and spurred more visits and job applications to its careers section.

Kimmins