Case Study: Ubisoft achieves 10,000+ AI-generated game characters with Scenario

How Ubisoft Scaled Character Creation with AIGC for Captain Laserhawk

Ubisoft, a major AAA game publisher, faced the challenge of creating over 10,000 unique, artistically consistent character variations for its game, Captain Laserhawk. This scale of manual character creation for the Niji Warrior ID Card collection was technically and logistically unfeasible using traditional methods. They partnered with the vendor Scenario and its AIGC platform to find a solution that could handle real-time, massive-scale generation while preserving the game's distinctive art style.

Scenario provided a custom AI solution, training models on Ubisoft's original art to generate thousands of unique characters that maintained perfect visual consistency. The platform’s robust API and infrastructure delivered sub-2-second response times, handling the viral launch successfully. The project was a major success, with the AI-generated characters achieving a trading volume of over $80,000 and enabling new user-generated content possibilities for players.

Ubisoft