Case Study: Colruyt standardizes sourcing and boosts supplier transparency with Scanmarket

Colruyt - Customer Case Study

Colruyt, Belgium’s leading supermarket chain, wanted its eSourcing program to reflect a collaborative, supplier-focused approach rather than adversarial price-cutting. The company faced fragmented sourcing practices across business units and needed to standardize processes, improve knowledge transfer when roles changed, expand supplier discovery, and deepen understanding of market dynamics.

Colruyt selected Scanmarket for its functionality, security and intuitive UX, rolling the platform out by supporting each business operating unit until self-sufficient and emphasizing stakeholder education. In year one one unit completed more than 50 projects, eight BOUs ran events on the platform, adoption exceeded expectations, suppliers praised the increased transparency, and one unit fully standardized its sourcing on Scanmarket — with vendor support cited as a key to success.

Colruyt

Natacha Leys

eSourcing Manager