Case Study: Carter’s boosts online sales with Scanbuy’s ScanLife mobile solution

Carter’s - Customer Case Study

Carter’s, a U.S. apparel retailer for babies and kids, wanted to drive more traffic to its online store through direct mail while making mobile shopping easier for consumers. Scanbuy helped address this challenge with its ScanLife solution.

Scanbuy printed ScanLife codes on direct mail flyers sent to millions of shoppers, enabling them to scan and reach Carter’s mobile website to shop the latest products and view promotions from their mobile devices. The case study does not provide specific sales or traffic figures, but the initiative was designed to simplify mobile shopping and increase online sales.

Carter’s