Case Study: Zen Lifestyle boosts window display impact with Scala

Zen Lifestyle - Customer Case Study

Zen Lifestyle, the Edinburgh beauty salon, skin clinic and day spa, wanted a window display that would stand out, attract passers-by, and showcase its range of treatments to people unfamiliar with the brand. Working with Scala through Cognition, the company looked for a digital signage solution that could better support its evolving marketing needs.

Scala helped power a full-scale Digital Mannequin using high-brightness screens, MediaVue players, and Scala Content Manager to run and update the content. The result was a striking 24/7 display that increased window viewing time by 60% versus static displays, drew strong attention on Hanover Street, and gave Zen Lifestyle the ability to change displays instantly to match business needs.

Zen Lifestyle

Kieran

Zen Lifestyle