Case Study: Ullevaal Business Class achieves enhanced guest engagement with Scala digital signage

Ullevaal Business Class - Customer Case Study

Ullevaal Business Class, a subsidiary of the Norwegian Football Association at Ullevaal Stadium, wanted to enhance the guest experience and raise the stadium’s profile with a digital information network. To do so, they launched UBC-TV and worked with Scala, using Scala digital signage software through certified partner YIT Building Systems, to manage multiple content channels across the venue.

Scala helped Ullevaal Business Class deploy 85 screens throughout reception areas, restaurants, meeting rooms, coffee bars, and other public spaces with tailored messaging for each location. The project received positive feedback, with the screens described as attention-grabbing and improving the guest experience; future expansion was planned across the hotel and convention center as well.

Ullevaal Business Class

Hallvard Bragge

CEO