Case Study: Santiago International Airport achieves better passenger information and new ad revenue with Scala

Scala InfoChannel Takes Off at Santiago International Airport

Santiago International Airport, Chile’s main airport serving more than seven million passengers a year, needed to improve passenger information, modernize its infrastructure, and create new advertising revenue. Scala, using its InfoChannel digital signage platform, helped address these goals with a large-scale network that delivered real-time flight information and advertising across the airport.

Scala and its partner ViewMax implemented 281 Samsung plasma screens across six content channels, plus a strategic video wall for announcements and ads. The result was a robust, flexible system that improved the quality and visibility of information for passengers, while also generating sustained growth in advertising revenue; after two years, the airport reported highly positive feedback from both operators and passengers.

Santiago International Airport

Antonio Smith de Aguirre

Commercial Manager