Case Study: Madrid Polytechnic University engages students and boosts campus communications with Scala InfoChannel®

Madrid Polytechnic University - Customer Case Study

Madrid Polytechnic University faced declining student enrollment and needed a better way to communicate with students, faculty, and prospective students. To address this, it worked with Scala partner AS Video using the Scala InfoChannel® platform to launch “Campus TV,” an interactive digital signage channel that would promote the university, its departments, and campus activities.

Scala and AS Video implemented a turnkey, remotely managed system with touch-screen interactivity, custom video content, Flash slideshows, RSS news and weather, and continuous audio to draw attention. The initial rollout used two 42” NEC plasma screens in the Principal’s Office, with expansion planned across 22 academic departments; the main measurable impact was a campus-wide communications system designed to improve engagement and support efforts to reverse the enrollment decline.

Madrid Polytechnic University

Javier Menendez

Video Sales Director