Case Study: Ethias achieves higher customer engagement and sales leads with Scala digital signage

Ethias - Customer Case Study

Ethias, a mutual insurer known for customer-focused innovation, wanted to improve information delivery and generate sales leads across its busiest offices. It needed a reliable way to run dynamic content on a network of lobby screens while keeping maintenance low and allowing remote updates, and it chose Scala software for the digital signage system.

Scala implemented InfoChannel 3 to manage content creation, distribution, and playback from a single PC over Ethias’ network. The solution helped Ethias deliver branded entertainment and promotional messaging with strong results: sales managers reported a high level of leads, 90% of customers welcomed the entertainment, and the installation proved reliable enough that Ethias planned to expand it further.

Ethias

Patrick Vanderstraeten

Commerce Executive