Case Study: Alior Bank S.A. achieves stronger customer engagement and greener banking with Scala

Alior Bank - Customer Case Study

Alior Bank S.A., Poland’s newest retail bank, needed to build trust and stand out from established competitors while reducing its dependence on printed materials and reinforcing its modern, environmentally friendly brand values. Scala, working through certified partner DDS Poland, was chosen to power a digital retail media network across the bank’s service centers, including broadcast screens, interactive touchscreens, and Bluetooth-enabled content.

Scala helped implement a multi-touchpoint in-store communications system that delivered product messaging, wayfinding, queue information, and self-service access to content at key customer touchpoints. The result was a more engaging customer experience, stronger brand differentiation, and a measurable reduction in paper usage and carbon footprint, helping Alior Bank support its goal of cutting paper consumption by 50% and scale its network for future growth.

Alior Bank S.A.