Case Study: Custom Electrical Services achieves a 1.7 Google Maps rank with Savvy Search Marketing

Custom Electrical Services reaches a 1.7 Google Maps rank with Savvy Search Marketing

Custom Electrical Services, a family-operated electrical contractor in Des Moines, faced intense local competition and visibility gaps across the metro area for the crucial search term "electrician." Their challenge was to achieve a consistent top-3 position in Google Maps throughout the entire service area. They partnered with Savvy Search Marketing for a local SEO and Google Business Profile optimization campaign.

Savvy Search Marketing implemented a structured 12-month campaign involving comprehensive GBP optimization, a local citation audit, a review acquisition strategy, and location-specific content. Through consistent monthly management and grid-level rank tracking, they strengthened the business's local signals. The results delivered by Savvy included an exceptional 1.7 average Google Maps rank across Des Moines, a 2.1 rank improvement in the latest period, and sustained top-3 positioning nearly everywhere in the metro, representing the customer's strongest performance in a year.

Custom Electrical Services