Case Study: Nuffield Health achieves data-driven CX insights with Savanta

A Savanta Case Study

Nuffield Health strengthens CX tracking across the whole estate with Savanta

Nuffield Health faced the challenge of extracting actionable insight from its customer data to respond to business-critical scenarios. Their Net Promoter Score was not tracking at desired levels, and they were not using their customer data to its full extent. They partnered with Savanta for strategic consulting and to implement a consumer research platform.

Savanta created a joined-up research and analytics programme, implementing a platform to track core CX metrics in real-time and integrating research data with customer and business data. As a result, Nuffield Health clearly saw the value of primary research combined with consumer data. Savanta now captures customer experience data across the entire estate, helping transform Nuffield Health into a strategic, data-driven, and insight-led organisation.


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