Case Study: Burda Procurement achieves stronger negotiation power with Sastrify

Burda Procurement gains continuous market transparency with Sastrify

Burda Procurement GmbH, the central procurement function for Hubert Burda Media, faced the challenge of managing a complex and diverse software portfolio across multiple subsidiaries. Without full market visibility, it was difficult for their team to assess competitive pricing and negotiate from a position of strength during frequent contract renewals. They turned to Sastrify for its benchmarking service to gain this necessary transparency.

Sastrify provided data-backed pricing benchmarks, which allowed Burda Procurement to confidently assess offers and enter negotiations with solid market data. The solution delivered key results including confidence in price assessments, proactive negotiations, and continuous market transparency. By using Sastrify, the team gained a reliable partner and ensured all software negotiations were conducted efficiently from a fact-based position of strength.

Burda Procurement GmbH