Case Study: Martin/Williams cuts software licensing costs with Sassafras Software K2 KeyAuditor & KeyServer

A Sassafras Software Case Study

Preview of the Martin/Martin, Inc Case Study

Martin/Williams reduces software licensing costs with K2 KeyAuditor & KeyServer

Martin/Williams, an award-winning advertising agency, was struggling with rising software licensing costs, annual maintenance renewals, unmanaged peer-to-peer downloads, and the need to enforce corporate computing standards across its design teams. To address these issues, the company turned to Sassafras Software’s K2 KeyAuditor & KeyServer.

With Sassafras Software’s K2, Martin/Williams gained accurate software usage reporting, license tracking, and enforcement controls. The company reduced its Microsoft Office licensing from 280 computers to 200 after finding only 197 machines had used Office in a year, saving about $14,300 in licensing fees, while also cutting costs on other software and maintenance. K2 also helped enforce Adobe InDesign as the design standard and block unauthorized peer-to-peer software, improving both compliance and network security.


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Martin/Martin, Inc

Libby Lester

Licensing Administrator


Sassafras Software

5 Case Studies